Final Front Cover
1. In what way does your media product use, develop or challenge forms and conventions of real media products?
Sunday, March 01, 2015
Conventions in NME compare similarly to my own;
I kept with the conventions of a music magazine is to ensure my music magazine fits with expectations of a magazine, I did analysis of three different magazines to look for continuing evident conventions to make my magazine look like generic. I had to take all of these conventions on board and ensure my magazine had all of the codes and conventions evident to look like a magazine, as seen in comparisons to magazines below;
Conventions are important as this shows and notify the reader of the magazine and its context without these codes and conventions it would be difficult to sell the product and initial it would not look like a magazine. Important factors are areas like a bar code which allows the magazine to be sold and the name of the magazine to identify the magazine itself.
Conventions are important as this shows and notify the reader of the magazine and its context without these codes and conventions it would be difficult to sell the product and initial it would not look like a magazine. Important factors are areas like a bar code which allows the magazine to be sold and the name of the magazine to identify the magazine itself.
2. How does your media product represent particular social groups?
Before creating my product I wanted to look at demographics and social economics to gain insight and to help me when producing a product for a particular target audience. My target audience are the lowest grade workers the reason for choosing this particular social classes as my target group is students they fall under grade E in the table as they don’t tend to have any income. Demographics help me see measurable characteristics of my consumer such as age, gender, race, education, and income to help target my magazine well to my audience. I used more images than text so my reader wouldn't lose interest in my magazine and continue to buy it on a regular basis. I did this by shaping my magazine around what will best appeal to my target market by looking at the demographics for this particular group.
My price for my magazine will be £2.20 the reason for this price is it is affordable for my target audience which are students and will aim at the lower social classes rather than the upper class. I chose the price by looking at existing magazines such as Kerrang who also sell their magazine for £2.20 unlike Q who aim at a higher target market and sell theirs for £3.99; this price would not be suitable for a student as they don't have an income.
The free gifts/ prizes I have advertise for my magazine for things involving gigs/festivals as the age of my audience will be young and interested, as my magazine will be a music magazine these gifts fit best. Looking at the demographic table it seems best fitting that I allow for prizes as the lowest grade workers 'depend on the welfare state for their income' meaning they don't have plenty of money themselves to be buying tickets for gigs/festivals.
The social class table has helped me with my feature stories and understanding my target audience by allowing me to shape my text to appeal to D/E classes by knowing their viewing habits. By looking at these characteristics of my audience it helps me understand how to aim my magazine; it consequently helps to differentiate how to appeal directly at my audience. I will use reviews, Q&A and short stories for my audience as it's best fitting to use shorter stories as seen in NME/Q to keep my audience interested.
To further my knowledge on my target audience I created a reader profile after researching NME and other existing magazine reader profiles and gain understand from what the indie rock genre magazine aims for when reaching their target audience. I have a higher amount of males interested in the magazine meaning most of my stories would have to be best aimed at them for interest. I also asked 7 questions to a social group to ensure I knew what my audience wanted and what it should entail as well as knowing about the price ect.
I stereotypes my target audience to what I would expect from the ago group chosen of 19 years, the msic genre indie rock has popular bands such as Arctic Monkeys, Jamie T, ALT-J which I have found from my prior research. I used this to guide me to what my target audience will expect by further subjecting my readers to follow similarly in clothing as their idols from this genre. A lot of indie rock bands go to festivals to perform and are the lifestyle for many of these artists consequently I offered festival and gig ideas to aim at this type of age groups for this reason. I used a brick wall fit with my mise-en-scene I found a whit background can not really tell the genre of a magazine straight off and that is something I wanted to be able to create with the use of images. I used a brick wall as on my previous research I found out existing magazines used it also.
I looked at indie rock genre itself and how the artist have similar costumes when looking at the genre which can see in my research below;
5. How did you attract/address your audience?
To attract and address my audience I researched certain features which would ensure my audience would enjoy the magazine and attract them to my genre. I used a questionnaire to get feedback from my audience and see what they think of my magazine, I asked friends who read magazines their opinion. I gave them 5 questions and my magazine contents, double page spread and front cover to look at;
Here are the answers;
1. From question one I feel I attracted my audience by ensuring I had similarities to other existing magazines which would make mine identifiable to anyone who regularly reads NME, MOJO or Kerrang and consequently feel I have achieved reaching my audience by the answers I got from my questionnaire .
2. All of the replies I got where positive and ensured my price wasn't too expensive for my audience to buy and all of the people I asked would buy or subscribe to my magazine just by looking at the basis of it.
3. Additionally I got good feedback in terms of how my magazine looked and followed codes and conventions of magazines types by the colour scheme and features stories presented.
4. The replies I got back where mixed in terms of gender some saying males and some saying mixed which is what I wanted to achieve in terms of attracting an audience.
5. Question 5 gave me feedback I wasn't expecting as most of the answers I got suggested my magazine was aimed at teens when I wanted it to be aimed at 19 year old students meaning my magazine could look childish or not mature enough for the older generation.
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